ABBS Centre for Research

ABBS Centre for Research and Innovation (ACRI) is an initiative taken to emphasize on research having relevance to Industry and Society. It started its operations in the year 2009 and has a separate head, ably assisted by a team of experienced professionals. At present, this centre is headed by Dr.C.Sengottuvelu, Professor, ABBS.

Profile of Head (Research & Innovation)

Volume & Issue



Vol 8, Issue 2

Apr 2017 – Sep 2017

Ecosystem for Growth of Business

Vol. 9, Issue 1

Oct 2017 – Mar 2018

Entrepreneurship and Start-ups

Vol. 9, Issue 2

Apr 2018 – Sep 2018

Logistics and Supply Chain Management

Vol. 10, Issue 1

Oct 2018 – Mar 2019

Role of MSMEs in India’s Development

Vol. 10, Issue 2

Apr 2019 – Sep 2019

Marketing in 21th Century

Vol. 11 , Issue 1

Oct 2019 – Mar 2020

Opportunities and Challenges Faced By  Aggregators in the Global Business Environment

Vol. 11. Issue 2

Apr 2020 – Sep 2020

Emerging Business Trends- Post Covid -19

Vol. 12 , Issue 1

Oct 2020 – Mar 2020

Digital Supply Chain

Vol. 12 , Issue 2

Apr 2020 – Sep 2021

India Africa Business Opportunities

Vol. 13, Issue

Oct 2021 – Mar 2022

An Insight into Fintech Revolution – New Opportunities

Profile of Head (Research & Innovation)

Dr. Sengottuvelu is Professor in Operations & SCM Area at ABBS. His PhD is from Aligarh Muslim University, Aligarh in Supply Chain Management Area. He is having over 30 years of experience including 20 years in the industry (Worked for BEL Bangalore & Chennai Units and HAL Corporate Office, Bengaluru). His areas of interest are operations management and supply chains performance measurements, supply chain modeling, supply chain integration and collaboration. 

He is a Certified Purchasing Manager (CPM) by Institute for Supply Management USA, Atlanta. He received the Government of India Ministry of Defence R& D Award for Best Design Efforts for the year 2003-04.  He has published more than 50 research papers in both National and International journals of repute. He has conducted FDPs under the sponsorship of AICTE. He has organized conferences / workshops under the sponsorship of ICSSR and Consultancy Development Centre (CDC), DSIR, Govt. of India. He has organized number of MDPs to the Managers of Nitta Gelatin India Ltd, and Indian Oil Corporation Dealers in Kerala. He is also a recognized doctoral supervisor for two universities. Three research scholars have already been awarded with doctoral degrees under his guidance and three more are ongoing.

ABBS management has constituted two committees i.e. Research Advisory Committee and Research Working Committee to strengthen and oversee the activities of ACRI. The role of research advisory committee is to identify the trust areas and emerging areas for research activities. This committee is also providing guidelines to carry out the research activities and innovative practices to the research working committee for implementation.

The centre undertakes research studies, market surveys, feasibility studies, management consultancy and human resource development and training for corporate and academia.

Objectives of the ACRI 

  1. To facilitate, guide and collaborate with faculty members to publish research papers in UGC, Scopus Indexed, Web of Science Indexed and ABDC Listed Journals.
  2. To convert students project reports into research papers / case study and publishing in Journals.
  3. To explore the possibility of offering consultancy services to industry in respect of conducting market surveys, feasibility study, preparation of business plan, and conducting MDPs / Short Term Training Progarmmes (STTPs).
  4. To facilitate to write proposals to seek fund from Govt. and Private Agencies.
  5. To foster the research culture in the campus. 
  6. To coordinate with Bangalore University regarding ‘Research Centre’ activities leading to Ph.D.

Recent Notification

Research and Consultancy activities carried out during last 5 years

Research Projects Undertaken 

  • Rural Lighting in India through Solar Home Systems- Assessment & Options carried out for National Institute of Advanced Studies (NIAS). 
  • Tribal Education and Technology Adoption in Karnataka and Tamil Nadu- An Empirical Study on Community Development (IMPRESS Scheme) done for ICSSR, Ministry of Education, Govt. of India.
  • Study on Emerging need of Hydro Power for the State of Karnataka conducted for Paschim Hydro Energy Pvt. Ltd.

FDPs conducted 

  • ATAL FDP on Technology Management conducted from 14-12-2020 to 18-12-2020 (5 days).
  • ATAL FDP on Blockchain Technology and AI in Service Sectors (Elementary) conducted from 20-09-2021 to 24-09-2021 (5 days).
  • ATAL FDP on Blockchain Technology and AI in Service Sectors (Advanced) conducted from 15-11-2021 to 19-11-2021 (5 days).
  • Other FDPs on NEP-2020, Analytics using R, Lean Six Sigma Green Belt, Case Writing Analysis, Entrepreneurs Conclave, and Changing Role of HR-New Perspectives were also organized in these five years.

National / International Conferences Organized

Sl. No

Theme of the Conference

Held on


10th International Conference on ‘ Disaster Management, Reconstruction and Peace, Problems & Possibilities in Online Education in Management

5th, 6th & 7th August, 2021


Two days International Conference on Digital Supply Chain, ICSSR Delhi Sponsored

12th  & 13th February, 2021


National Conference on Marketing in the Digital Era (NCMDE’ 19) organized in Association with Periyar University, Salem



National Conference on Micro, Small & Medium Enterprises – Perspectives, Challenges and Opportunities in Association with Canara Bank and Axis Bank



9th International Conference on ‘The Modern Youth and Gandhi: Indian Ethos and Management Philosophy : Corporate Social Responsibility Conflict Management, Peace Economics and Peace Science  



8th International Conference on ‘ Sustainable and Human Development through Spirituality, Peace Economics, and Peace Science & Future of Management Education: Country Specific design and delivery with special reference to Developing Countries & Countries in Transition

07th & 8th June 2018


7th International Conference on Ecosystem for Growth of Business


Consultancy Services offered to IPIRTI 

  • Indian Plywood Industries Research & Training Institute (IPIRTI), Autonomous body of the Ministry of Environment Forest & Climate Change, Govt. of India – Short Term Technical Training (STTPs) was offered every year since 2017. The IPIRTI gives consultancy charges of Rs. 1,94,680/= every year to ABBS 

MDPs Conducted 

  • BHEL Bengaluru Unit: MDP conducted for their Executives.
  • Johndeere India Pvt. Ltd., Pune : Export Compliance.
  • TUV Rheinland, Bangalore : Strategic Leadership and Change Management
  • Hind High Vaccum Company Pvt. Ltd., Bengaluru : Change Management
  • CNC India Ltd.,: Business Analytics.
  • MDPs on Lean Six Sigma, People Analytics, Smart Sales for Business Development, Business Plan, Project Management, Digital Marketing & Social Media were also conducted.    

Research Plan

ACRI has research plans to make this centre as vibrant and profit centre in next 5 years. This centre will focus on thrust areas and create Centres of Excellence (CoE) in the emerging areas through collaboration with industry and academia.  

Thrust areas

  • Digital marketing and Social Media
  • Entrepreneurship Development
  • Digital transformation of business
  • Supply chain management
  • Financial Derivatives
  • Financial Services
  • Retail and Merchandising

In house Journal: AMBER 

ABBS publishes a bi-annual in house journal, AMBER (Acharya Management Business and Entrepreneurship Review – ISSN: 0976-3341) since 2009 regularly. AMBER is a theme based journal indexed in i-Scholar and J-Gate. Papers published on different themes during last 5 years i.e 10 issues are:

Recognized Research Centre

Research Centre of Tumkur University

The MBA Department of ABBS was recognized as ‘Research Centre’ by Tumkur University for their Ph.D Programme in Management.  

Ph.D Guides

  1. Dr.H.R. Venkatesha
  2. Dr. K.B. Ramappa
  3. Dr. A.Dhanalakshmi

This Research Centre was valid till 2019. Under Tumkur University, 8 scholars got Ph.D from ABBS Research Centre. 

Research Centre of Bangalore University

The MBA Department of ABBS has been recognized as ‘Research Centre’ by Bangalore University for their Ph.D Programme in Management. 

Ph.D Guides approved by Bangalore University

  1. Dr.H.R.Venkatesha
  2. Dr. Vijaya Bhaskar
  3. Dr.R.Jayanthi
  4. Dr.Kamini Dhruva
  5. Dr.C.Sengottuvelu
  6. Dr.C.Rajesh
  7. Dr.Geevaratna
  8. Dr.V.P.Sriram

Earlier Ph.D Guiding Experience

Dr. H.R.Venkatesha has guided research scholars of Karnataka University, Dharward, Tumkur University, Tumkur, Jain University, Bengaluru and Vinayaka Mission University, Salem.

Dr.C.Sengottuvelu is guiding research scholars of Bharathiar University, Coimbatore and Aligarh Muslim University, Aligarh. 

Students Publications and Presentation in Conferences

Students of ABBS have published their research papers in UGC approved and referred journals.  More than 20 papers were published during last 5 years. ABBS students are regularly presenting papers in the National and International Conferences.